Product Teams Are Stuck in Delivery Mode
Your tools reinforce the wrong behaviors—shipping features on deadlines, not solving problems with impact
Focused on Shipping, Not Impact
Your team ships features on time, but nobody can answer: "What problem did this solve?" or "What outcome did we achieve?"
Stakeholders Ask the Wrong Questions
"When will it ship?" instead of "What impact will it have?" Your tools reinforce deadlines, not outcomes.
Context Scattered Everywhere
Notion for docs, Linear for tasks, Slack for decisions. You own deliverables, but you don't own outcomes.
Knowledge Lives in People's Heads
New members ask: "Why did we build this?" Nobody remembers. Decisions aren't captured. Outcomes aren't tracked.